Midmark Debuts New Colors for Artizan® Expressions Dental Cabinetry

Dayton, OH
Offering new palette collections that support dentists in achieving a look and feel distinctively their own

DAYTON, Ohio, June 24, 2016 — Continuing to remain ahead of the curve on contemporary color trends, Midmark Corporation announced the introduction of new panel colors and suggested palettes within its Artizan® Expressions dental cabinetry line. In maintaining its mission of continually improving products for the benefit of customers and patients, the new palette collections by Midmark support dental professionals in achieving a look and feel throughout their space that is distinctively their own.

Specifically designed for dental operatories and instrument processing centers with unique configurations and features, Artizan Expressions creates an inviting and positive experience for both patients and staff. Customers can combine several cabinet colors, along with resin, upholstery and countertop colors to create a customized style.

Basing every aspect of the Artizan Expressions panel color redesign on extensive research and customer feedback, Midmark worked with consultants to determine what is fresh and upcoming in the market. Crissy Treon, Midmark product manager, dental cabinetry stated, “We know that color is an important factor because it has such a high visual factor. It always sets the overall tone and mood of the room and helps create a positive experience.” Speaking to the research behind the new panels and suggested palettes, teammates expand upon the color launch in an informative new video by Midmark at http://bit.ly/1YobDiH.

Midmark offers its innovative color selector for both Artizan Expressions and Integra Dental Casework at http://apps.midmark.com/dental-color-selector/. This updated and easy-to-use digital tool allows dentists to explore and discover their individual style, while tangibly visualizing what their operatory space would look like.

Midmark Corporation will begin quoting on the new colors in late June 2016, and production will begin early October 2016 at its Glasgow, Kentucky facility. For more information about these or any other Midmark products, please call 1-800-MIDMARK or visit midmark.com.

About Midmark Dental
Midmark Corporation, a privately held company founded in 1915, designs and manufactures an integrated portfolio of market-leading dental equipment accompanied by expert services that are designed to enable its customers to grow profitably, increase efficiency and enhance patient care. A trusted leader in the industry, Midmark provides innovative solutions with the most advanced technologies on the market today designed to help create safe, inviting, relaxing and comfortable environments. More than 1,500 teammates worldwide are dedicated to redefining the future of the clinical space and making a positive difference in the practice of dentistry. Headquartered in Dayton, Ohio, Midmark maintains production and administrative offices in Versailles, Ohio, as well as six other locations in the United States and international locations in Italy, India and the United Kingdom. To learn more about Midmark and its dental solutions, visit midmark.com, and follow Midmark on Facebook, LinkedIn, Pinterest, Twitter and YouTube.

Susan Kaiser
Public Relations Manager

Midmark Corporation
Phone: 937.528.7529