VERSAILLES, Ohio – (March 14, 2011) – Midmark Corporation today announced its contribution to a newly published textbook, Cosmetic Bootcamp Primer. The book, edited by Drs. Kenneth Beer, Mary Lupo and Vic Narukar is a comprehensive reference for physicians in aesthetic specialties.
Beer is the founder and director of the Cosmetic Bootcamp, one of the industry’s leading training programs. Cosmetic Bootcamp helps physicians and their staffs stay current on the latest advances in cosmetic procedures.
In researching office ergonomics, Beer turned to Midmark for assistance in developing the comprehensive textbook. After speaking with Steve Cordonnier, product manager for Midmark, Beer invited him to write a chapter for the book.
“I’m familiar with Midmark’s products and how their design features enhance performance,” said Beer. “Midmark’s understanding of how ergonomic principles impact medical care and office workflows was obvious in my discussions with Steve. It was clear that Midmark could make a significant contribution to the book.”
In the article, Cordonnier explains the vital role that sound ergonomic principles play in a physician’s office. He covers room size and design, accessibility, lighting, equipment and cabinetry. He details how an ergonomically-friendly environment affects comfort, safety and quality of care. Cordonnier also explains how it ultimately impacts patients’ confidence and overall satisfaction.
“Ergonomic principles are important factors for optimum functionality of medical equipment. We apply them throughout our product lines. I felt that the Cosmetic Bootcamp Primer was a good opportunity for us to share in a way that would help physicians improve their offices and their care.” stated Cordonnier.
Cosmetic Bootcamp Primer is available for purchase at www.informahealthcarebooks.com.
About Midmark Medical
Dedicated to helping healthcare providers deliver the most efficient patient care, Midmark is redefining the future of the clinical space from the examination room to the procedure room, providing clinical solutions to redefine workflow. Its line of Midmark and Ritter Barrier-Free® examination and procedures tables, diagnostic products, sterilizers, lighting, seating and casework have become the industry standards in medical practices of all sizes, helping improve the patient experience while improving safety, ergonomics, productivity and profitability. Midmark’s IQ Digital Diagnostics System, a combination of digital diagnostic devices and software solutions, allow fast and easy capture, interpretation and retrieval of patient information for single practitioners to large physician groups integrating EHR/EMRs. Its Care Exchange™ Workstations help physicians’ offices easily integrate IT with digital diagnostics and electronic prescriptions. For more information, visit midmarkclinicalsolutions.com or midmark.com.
About Midmark
Midmark Corporation brings efficient patient care to millions of people each day in the human and animal healthcare industries around the world. The most trusted name in medical, dental and veterinary healthcare equipment solutions, Midmark is committed to providing innovative products and services for the healthcare professional, integrating value-added technology into everything it does. With more than 1,400 teammates worldwide, Midmark is dedicated to making a positive difference in the practice of healthcare. Headquartered in Versailles, Ohio, Midmark Corporation maintains four subsidiaries in the United States. To support international healthcare markets, it holds subsidiaries in France, India and Italy. For more information about Midmark, visit the company’s Web site at www.midmark.com.
Contact
Susan Kaiser
Public Relations Manager
Midmark Corporation
937.526.8785
skaiser@midmark.com
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