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The Midmark Bite-Resistant DR Sensor is a veterinary-specific dental imaging sensor designed to help reduce bite damage and extend sensor life with a patented dome shape that helps deflect bite force. And there's more to the story than durability.

Why it matters to customers:

Dental sensors are vulnerable to sudden jaw movement or bite force during imaging, which can lead to workflow disruptions and unexpected replacement costs. With bite-resistant design, hands-on training and promotional savings, customers have more reasons to consider upgrading or expanding their dental imaging capabilities.

Key selling points:

• Patented dome design helps deflect bite force and protect the sensor.
• Veterinary-specific design built for the realities of animal dentistry.
• 5-year warranty with a free first-time accidental damage replacement.
• Includes redeemable CE-backed, in-clinic training to strengthen positioning and imaging technique.
• Sensor promotion offers up to $2,000 in savings.

Takeaway:

In addition to a patented bite-resistant sensor design, highlight the added value of after purchase support and in-clinic training when discussing sensors with customers. And encourage them to take advantage of the current sensor promotion—up to $2,000 in savings when they upgrade.

Small details can make a big difference for animals and care teams. From quieter latches to privacy covers and cat-specific enrichment options, cage accessories are designed to support animal well-being and more efficient daily care.

Why it matters to customers:

Beyond cage sizes and configurations, these three options offer practical ways to address everyday challenges in veterinary practices and shelters:

• Quiet Close Latches: Sound-dampening construction helps soften the noise of cage doors opening and closing, minimizing sounds that may startle animals. An ideal option for customers looking to create a calmer housing environment.
• Quiet Time Covers: Help limit visual distractions and provide added privacy, creating a more sheltered space for animals to rest, including during recovery. These washable covers secure to cage doors with snaps and can be folded back when more visibility is needed.
• Cat Caves: Support natural feline behaviors by giving cats the choice to perch on top or hide underneath. The removable design makes them easy to reposition within the cage and maintain as part of daily care.
• Cage Valets: Keep frequently used supplies and essentials close at hand, helping care teams stay organized throughout the day.

Takeaway:

When discussing cage options with customers, highlight the thoughtful features and accessories that support animal comfort and make everyday care easier. Even small additions can bring meaningful value to their housing environments.